The Marketing Director’s primary duty is to oversee the entire marketing department. This responsibility involves assessing and creating your company’s marketing plan and marketing strategy, and then planning, coordinating, and directing marketing efforts. The Marketing Director conducts competitor analysis and research demand for an organization’s services and products.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Developing promotions along with Advertising Managers.
- Building brand awareness, including positioning.
- Coordinating marketing projects from beginning to end.
- Compiling lists that describe the company’s offerings.
- Developing and understanding finance and budgets to include research and development appropriations, expenditures, and profit-loss projections.
- Identifying the company’s potential customers. Creating and managing advertising
campaigns.
KNOWLEDGE, AND ABILITIES
· HubSpot proficient
· Content Marketing
· Funnell/Pipeline Management
· Website/SEO/Adword management
EDUCATION AND EXPERIENCE:
· BS Marketing
· 4-6 years’ experience
TRAVEL REQUIREMENTS
· No travel requirements
LOCATION/WORKING ENVIRONMENT
· This job works remote / home-based.
CORPORATE CULTURE AND VALUES
Astadia’ s foundation for our success is our corporate culture, based on our values and principles. These include the highest level of commitment to integrity, quality, performance and teamwork. These are not just words. We not only assess and evaluate all employees on performance, but on how they live up to our core values and principles. Astadia is committed to continual development of our employees that allows future growth and career advancement to provide the means for a long-term career. We need great people to do great things!
Job Type: Full-time
Pay: From $80,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- Marketing: 2 years (Required)
Work Location: Remote
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